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Pre-Suasion by Robert Cialdini – The Psychology of Influence Before the Decision
KSh 2,100.00KSh 2,100.00×
Thinking, Fast and Slow by Daniel Kahneman – Psychology & Decision Making Book
Original price was: KSh 2,550.00.KSh 1,450.00Current price is: KSh 1,450.00.
(-43%)Why Read This Book?
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Understand how your brain makes decisions automatically.
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Learn the hidden biases that affect money, career, and relationships.
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Improve judgment through practical psychological insights.
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Written by a Nobel Prize winning expert.
Product details
Thinking, Fast and Slow by Nobel Prize winner Daniel Kahneman explains how the mind works through two systems of thinking, the fast intuitive system and the slow rational system.
Using groundbreaking research in psychology and behavioral economics, Kahneman reveals why we make poor judgments, how biases influence decisions, and how understanding these patterns can improve financial choices, business strategy, and everyday life.
A powerful read for anyone in Nairobi and across Kenya who wants sharper thinking and better results.
Specifications
- Condition New
- EditionAuthorized Reprint Ed.
- Book FormatPaperback
- Book Pages400+
- Language English
- In the Package?1. Book 2. Highlighter 3.Bookmark
- ISBN 978-0374533557
- Content OriginUSA
Additional information
| Weight | 0.7310 kg |
|---|---|
| Dimensions | 13 × 26 × 20 cm |
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