Make Time: Focus on What Matters Everyday by Jake Knapp & John Zeratsky

Make Time: How to Focus on What Matters Every Day by Jake Knapp and John Zeratsky is a practical productivity guide designed for people overwhelmed by constant notifications, meetings, and endless to-do lists.

Instead of promoting extreme schedules or rigid routines, the authors introduce a flexible daily framework built around choosing one “Highlight” each day — the single most important task that deserves your focused attention.

Drawing from their experience at Google Ventures and the tech industry, Knapp and Zeratsky explain how modern apps and devices are engineered to steal attention.

The book offers realistic strategies to redesign your day, reduce distractions, boost energy, and reclaim control of your time without burnout.

Simple experiments, small behavior shifts, and actionable tactics make this book ideal for professionals, entrepreneurs, students, and anyone seeking clarity and intentional living.

The content originates from the United States and reflects modern digital-age productivity principles.